Joel Williams

I am a husband, father, and health science professor. I've had the honor of serving Global Martial Arts University as Content Director since 2019. GMAU is the industry leader in online martial arts training. Welcome to the family!

10 Benefits of Martial Arts Training

People have various motives for training in martial arts: for self defense, sport, as a social activity, and to learn about its history and culture. All of these are great reasons to begin training. In this blog post, I don’t focus on reasons for training but instead I discuss 10 benefits of martial arts training. …

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5 Simple Steps for Creating a Social Media Strategy

It doesn’t matter what type of business field you’re in, there are universal principles and concepts you should understand, and know how to utilize, to effectively draw in customers and build your brand. So, if you want your school (or your skillset) to be noticed, you need to a well-crafted social media plan. In this article, I will provide you with a step-by-step approach to help you stand out, including specific questions to ask yourself as you proceed through each step and examples of relevant answers to those questions.

How Long Before I Get My Black Belt?

When it comes to belt rank, emphasis should be placed on allowing the student to develop and grow at each level of achievement so the color of their belt actually reflects their true skill level. In this blog post I provide an overview of belt ranking systems and advice from seasoned instructors on the real purpose of rank and how students should think about rank.

Know Your Weapon: Bo

So you want to learn bojutsu? To have a broad perspective on this endeavor you should know something about the different types of “staff” and martial art traditions that use these weapons. This article will help you gain insights into these issues and how they factor into your training.

Weaponize Your New Year’s Resolution

Your New Years’ resolution is a declaration of something you wish to achieve during the year. For all of us, the beginning of a new calendar year often acts as a “reset button” allowing us to make a fresh start or make significant changes in our behavior. Unfortunately, we all know that many New Year’s Resolutions fail – but behavioral scientists have documented the causes of failure as well as the keys to success – highlighted in this blog post.